Explode Revenue with Online Studio Scheduling Software
Are you a fitness business professional looking to grow your fitness business? Are you tired of making an average income in the fitness industry? Explode your revenue with online studio scheduling software.
Here are three strategies to dramatically change your business level:
Photo by The Lane Team
Retention: It's more efficient to keep your clients than replace them every month, spending hundreds to thousands on advertising. Most fitness professionals focus on getting more clients and adding more revenue to their business through marketing campaigns and print ads. Wouldn’t you rather focus on the clients that you currently have and build strong lasting relationships with them instead of spending money on reaching new leads every month?
Send out regular emails to your clients with content rich information along with appreciation and praise for their continued commitment to their goals. You can complete this task using online studio scheduling software.
The truth is that you can spend thousands on advertising each month or you can simply develop relationships with your clients, surpass their expectations and deliver awesome results. In return, your clients will become your walking advertisements. Your clients will rant and rave about how awesome your business is and how great of a trainer or fitness professional you are. This is the most effective way to grow your business. Your clients are your biggest asset so show them some appreciation and they’ll give back to you with referrals and more.
Referrals: It is easier to sign up a new client that has heard about you from a friend than a complete stranger. Referrals in your business are something you should incorporate. For example, when your new client gets started, you should offer five gift passes to their friends and family to join them for extra support. This is an ideal way to show your appreciation and solidify five new leads per client at the same time.
Most fitness professionals for whatever reason always shy away from asking for referrals and this is a huge mistake. Your new clients believe in what you’re going to do for them and they will be more than happy to share your services with the people in their circle of influence who need changes to their health as well.
To show your appreciation, make sure to send out thank you emails to your clients using your online studio scheduling software and include in the thank you email a discount code or a free service for them to share as a gift with other friends they have. You would be surprised by the amount of new business your current clients can bring you if you just structure your offer the right way.
Re-sign: Every fitness business has clients that have come and gone. Most times, these clients are some of the best leads you can follow up with when looking for new business. Don’t get caught up in only looking for new clients when your old clients may be ready to get started again with you at the right offer or a simple follow-up phone call. In fact, some of the revenue that is immediately available to you and your business are old clients that need to sign up again with you. Simply structure an offer for only past clients and then send it out to them through email. You will be amazed how many clients will start back up again along with bring a new batch of referrals to your business. Start using online studio scheduling software to reconnect with old clients through email and marketing features and see the difference in your business today.